|Veteran DP Adds Color to Commercials with Zylight IS3c LED Soft Light|
With a client list that includes Apple, Budweiser, Samsung, and Old Spice, director of photography Andrew Shulkind maintains a full schedule of commercial work. A veteran camera operator with more than a dozen motion pictures and television episodes to his credit, his commercials feature contrasting styles of comedy, visual effects, and beauty shots.
published 2 days ago read more
|Winners Announced at Art Directors Guild Awards|
The Art Directors Guild (ADG, IATSE Local 800) tonight announced winners of its 20th Annual Excellence in Production Design Awards, in 11 categories of film, television, commercials and music videos during a black-tie ceremony at The Beverly Hilton. “The Martian” (Arthur Max), “Mad Max: Fury Road” (Colin Gibson) and “The Revenant” (Jack Fisk) won Best Production Design for Feature Film. Television winners included “Game of Thrones” (Deborah Riley), “House of Cards” (Steve Arnold), “American Horror Story: Hotel” (Mark Worthington), “The Big Bang Theory” (John Shaffner) and “The Muppets” (Denise Pizzini) respectively. The awards took place before an audience of more than 900, including guild members, industry executives and press. ADG President Nelson Coates and Art Directors Council Chair Marcia Hinds presided over the awards ceremony with comedian Owen Benjamin serving as host for the third year-in-a-row.
published 5 days ago read more
|JELD-WEN leverages 2016 HGTV Dream Home sponsorship with national spots from Wondersmith|
JELD-WEN and CMD Leverage Brand's 2016 HGTV Dream Home Sponsorship with National TV Spots from Wondersmith, Directed by Andrew Hardaway
A new cinematic spot produced by creative production company Wondersmith for JELD-WEN and CMD has just debuted nationwide. Entitled "Beat," this and an earlier campaign spot entitled "Beauty Throughout" were directed by Andrew Hardaway specifically to leverage JELD-WEN's sponsorship of the 2016 HGTV Dream Home. Both spots can be viewed at http://wondersmith.tv.
published 1 week ago read more
|ZOO Digital extends its international reach with new appointment|
ZOO Digital, a leading provider of localization and digital distribution services is delighted to announce that Syed Ahmed has joined the team to focus on international business development. This opens up exciting new opportunities for customers in the Middle East, South Asia and Asia Pacific, as ZOO Digital becomes one of the few international providers to offer the full range of global media production and management services for the entertainment industry across those regions.
published 1 week ago read more
|Voltage Pictures Relies on Aframe for Simple, Controlled Dailies Viewing|
Cloud-based video collaboration boosts efficiency for a globally dispersed corporate marketing team
Aframe has announced today that Voltage Pictures, the international film financing, production and distribution company behind 150+ features including The Hurt Locker and Dallas Buyer’s Club has adopted its cloud-based video collaboration platform for dailies viewing across the organization. With nine Academy Awards® and 15 nominations, Voltage is typically in production on multiple projects simultaneously bringing, on average, 20 films a year to market. With teams of producers, directors, cinematographers and crew changing constantly, having a dailies viewing solution that is enormously easy to use but also provides a level of control over access and functionality is fundamental to their business. Aframe is their cloud-based system of choice.
published 2 weeks ago read more
|StoryBoard Artist Version 7 Now Available|
California based PowerProduction Software today announces StoryBoard Artist Version 7, the essential digital and animatic storyboard creation tool for filmmakers. StoryBoard Artist Version gives you the simplicity and speed of working in 2D environments with all the flexibility you want when creating a 3D representation of your vision. Version 7 adds an unlimited number of character poses, advanced motion graphics, and integration with StoryBoard mobile apps for previs creation across devices.
published 2 weeks ago read more
Apple Motion 5: Crystal Spheres
Apple Motion 5 has many powerful compositing and graphics features, but its 3D feature set is, alas, limited. (For those keeping score, it's only 2.5D). Simon Ubsdell applies his his VFX and motion graphics expertise to cleverly working around those limitations by exploiting the best of Motion's behaviors, filters, lights, cameras, blend modes, refractions, and more -- along with everything you'll need to customize the effect to your liking, and to deepen your own Motion skills.
Tutorial by Simon Ubsdell on 09/21/2015
Apple Motion 5 Volumetric Fog Tutorial
Building on his popular "Volumetric Lighting" tutorial, Simon Ubsdell raises the game once more with this Apple Motion 5 tutorial that adds lights, fog, and text into a true 3D environment. As usual, it's packed with extra tips and tricks to help turn every Motion artist into an expert.
Tutorial by Simon Ubsdell on 08/10/2015
Apple Motion 5 Light Streaks Tutorial
Apple Motion is capable of sophisticated motion graphics. The trick is unlocking its power. Join editor and motion graphics expert Simon Ubsdell to explore the possibilities opened up by a creative variation on the very powerful particle systems built into Motion 5, apply modes, parenting, behaviors, 3D space, and more.
Tutorial by Simon Ubsdell on 06/08/2015
Apple Motion 5: Volumetric Lighting
Volumetric lighting creates a dramatic look of real light in a 3D space, and works especially well for title animation, even with 2D text. It's a nifty magic trick, created with a finesse that some people don't associate with Apple Motion. You of course know better, and Simon Ubsdell is here to help you create the magic.
Tutorial by Simon Ubsdell on 03/09/2015
Apple Motion 5: Shockwave
An explosive shockwave. Think you've seen it all before? Not until Simon Ubsdell has shown you how to take advantage of unique tools in Apple Motion 5 to make your own. Simon's experience has been built over 25 years in motion graphics, sound design and mixing, music composition, visual effects and compositing, as well as writing, directing and producing. Follow him as he takes you deep inside keyframes, caustics, camera behaviors, and customizations, as well as sharing real-world tips for finding your way around Motion.
Tutorial by Simon Ubsdell on 02/09/2015
Apple Motion 5 Title Tutorial: Weld
In the first of what will be an ongoing series, "Title Animation: WELD" uses the particle system in Apple Motion, as well as support for EPS outlines, to create the photo-real impression of a title burned onto the screen with a blowtorch, complete with sparks and smoke. Part 1 covers the set-up ,including a stop in Adobe Illustrator, and Part 2 features the compositing, lighting, and filtering finesse to really make it pop.
Tutorial by Simon Ubsdell on 01/04/2015
Motion INs and OUTs - Advanced Keyframing Techniques
In this tutorial, Andy shows some clever ways to duplicate and adjust the timing of keyframed animations as well as highlight common pitfalls. He also show a number of techniques to make keyframing in Motion a little easier. A sample project is provided for download to follow along with the tutorial.
Tutorial, Video Tutorial by Andy Neil on 08/08/2013
Motion INs and OUTs - Looping Graphics
In this tutorial, Andy shows how to create a seamless looping background for your editing needs and how to publish it to FCP X for ease of use.
Tutorial, Video Tutorial by Andy Neil on 07/16/2013
Motion INs and OUTs - Replicators Part TWO
In part two of this two-part tutorial, Andy shows how to animate the individual pieces of a replicator by using the sequence replicator behavior. A downloadable version of the project he uses can be found below.
Tutorial, Video Tutorial by Andy Neil on 07/06/2013